Bournemouth based web design and marketing agency, Digital Storm partnered with Dorset Chamber of Commerce and Industry to deliver a practical online workshop as part of the Supporting Our High Streets: Business Growth Programme 2025.
This session is designed specifically for small and independent businesses that want to strengthen their digital presence, attract more customers, and better understand how to compete online.
Event details
Workshop: Digital Essentials for Small Businesses
Date: Thursday 29 January 2026
Time: 6:00pm – 8:00pm
Location: Online
What the workshop will cover
This two-hour online workshop focuses on the digital foundations every modern business needs, explained clearly and without jargon.
Digital Presence Audit
- Why every business needs a strong online presence
- How to assess your website, social media, and online listings
- Identifying quick improvements
Websites Made Simple
- What a small business website really needs
- User experience essentials including speed, mobile use, and clarity
- Affordable website options such as Shopify, Wix, Squarespace, and WordPress
E-Commerce Essentials
- How to start selling online
- Platforms, payment systems, and delivery options explained
- Product photography and descriptions that help sell
- Managing stock and orders efficiently
Search Engine Optimisation (SEO) Basics
- How customers find businesses online
- Local SEO essentials
- Google Business Profile, reviews, and maps
Digital Marketing Fundamentals
- Email marketing and newsletters
- Paid advertising on Google and Facebook explained simply
- Using analytics to improve results
Cybersecurity and Customer Trust
- Safe online payments
- Data protection and GDPR basics
- Building customer confidence online
Who is it for?
This workshop is ideal for:
- Small and independent businesses
- High street retailers
- Service-based businesses
- Business owners considering e-commerce
- Anyone feeling unsure about where to focus their digital efforts
No technical experience is required.
Why attend?
With over 20 years’ experience helping UK businesses grow online, Digital Storm’s focus is on practical, real-world advice that business owners can apply immediately.
You’ll come away with:
- A clearer understanding of your digital position
- Actionable steps to improve your online presence
- Greater confidence in making digital decisions
Book your place
Places are limited and booking is required.
Find out more and register here:
https://dorsetchamber.co.uk/supporting-our-high-streets-business-growth-programme-2025/
