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Web Design Services

The eCommerce Agency for Bournemouth

eCommerce has revolutionised the way we shop and do business, making it easier and more convenient for both consumers and merchants.

At Digital Storm, we understand the importance of having a well-designed and user-friendly e-commerce website. A successful e-commerce site not only showcases your products or services, but also provides a seamless shopping experience for your customers. This includes features such as a secure checkout process, easy navigation, and responsive design for mobile devices.

In today’s digital age, an e-commerce presence is crucial for businesses of all sizes. It allows you to reach a wider audience, process transactions quickly and efficiently, and track and analyse customer data to improve your sales and marketing strategies.

At our agency, we have a team of experienced designers and developers who specialise in creating custom e-commerce websites that meet the unique needs of our clients. We stay up-to-date on the latest industry trends and technologies to ensure that your e-commerce site is not only visually appealing, but also functional and secure.

If you’re interested in setting up an e-commerce website for your business, we’d love to help bring your vision to life. Contact us today to learn more about how we can assist you in building a successful online store.

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Why Digital Storm

Elevate your website with
WooCommerce eCommerce 

Whether you’re looking to level up from your Etsy or eBay shop with a purpose-built website and your domain name or you already have an established online store, you’re in the right place! Digital Storm has countless experiences working with local, national, and international brands in B2C and B2B spaces. Working with them to create high-converting online stores for their customers. As an eCommerce Agency Bournemouth specialist, we are used to expanding its functionality to suit any client’s needs: Should the website be multilingual? Need some advanced filtering and search due to a large library of products? Want user wishlists and user accounts? We can help. 

As a full-service website agency, we work to understand your customer base and develop informed strategies to increase traffic such as paid media, SEO, and social media. We will help to optimise your current site to increase your conversion rate thus converting more visitors into customers. We can tailor our services to suit your business objectives meaning that you’ll never end up paying for something you don’t need. Get in touch with our team to find out how we can take your WooCommerce eCommerce WordPress website to the next level.

eCommerce Tracking

One of the great benefits of eCommerce over traditional selling is the amount of data available for analysis. This data can be put to use to inform longer-term marketing efforts. All our eCommerce websites are integrated with Google Analytics and on request, we can also integrate additional tracking such as Facebook’s marketing pixel or HotJar for heatmaps and user recordings.

These various analysis tools allow you to understand how your website really is working. What pages users are entering on and which ones they exit on, what sources people come from (social media, organic search, email…), how long they spend on the website, where in the country they are, what devices they use… and so much more. This data is invaluable in informing future optimisation changes to increase sales.

Digital Storms excels at CRO (conversion rate optimisation). The data collected through the tracking tools allow us to optimise different aspects of your website to enhance the user experience, tailoring your website users’ journey and turning cold traffic into customers.

Reduce your Abandoned Cart
Rate with WooCommerce Integrations

In March 2020, 88.05 percent of online shopping orders were abandoned, i.e. not converted into a purchase. The automotive sector saw the highest cart abandonment rates out of all measured categories with a 96.88 percent abandonment rate https://www.statista.com.

There are many reasons that a customer abandons their cart from a poor checkout experience, unexpected additional fees such as high shipping costs, or simply that they were checking how expensive the total order is going to be…

Digital Storm can help you reduce your abandoned cart rate with strong checkout page design, clear call-to-actions, seamless payment gateway options such as Klarna, Paypal, and Google or Apple pay, and automated cart abandonment emails.

WooCommerce
eCoommerce Features & Benefits

WooCommerce is a popular e-commerce platform for WordPress websites. It is known for its ease of use, extensive customisation options, and extensive plugin library. Here are some key features and benefits of WooCommerce:

  1. Easy setup: WooCommerce can be easily installed and configured on any WordPress website.

  2. Customizable product pages: You can add as many products as you want and customize the product pages with images, descriptions, and other details.

  3. Multiple payment gateways: WooCommerce supports a wide range of payment gateways, including PayPal, Stripe, and Square.

  4. Automatic tax calculations: WooCommerce can automatically calculate and apply the correct taxes to orders based on your location and the customer’s location.

  5. Shipping options: WooCommerce allows you to set up shipping options such as flat rate, free shipping, or local pickup. You can also integrate with shipping carriers such as USPS, UPS, and FedEx to calculate real-time shipping rates.

  6. Inventory management: WooCommerce provides tools for managing your inventory, including setting low stock alerts and setting stock levels for individual products or variations.

  7. Customer management: You can view and manage customer information, including their order history and shipping addresses.

  8. Reports and analytics: WooCommerce provides detailed reports and analytics on your sales, orders, and customer data to help you make informed business decisions.

  9. Extensive plugin library: WooCommerce has a large library of plugins that allow you to extend the functionality of your e-commerce site. These plugins can add features such as email marketing, social media integration, and more.

Overall, WooCommerce is a powerful and flexible e-commerce platform that can help businesses of all sizes sell their products and services online.

Why use WooCommerce over platforms like Shopify or Magento?

Our team have experience working with a variety of Content Management Systems including Shopify, BigCommerce and Magento. However, we specialise in WooCommerce which is the eCommerce integration for WordPress due to it’s versatility.

Pricing and flexibility is a big part of the reason why we tend to find WooCommerce a more appropriate platform for most clients’ needs. WooCommere is one of the most flexible and reliable eCommerce platforms that can help you in building a highly responsive and top-performing online store within your budget. Its advanced features, plugins, and free themes make it a cost-effective e-commerce platform. With Woocommerce, even a small business can grow its product visibility in front of the audience by creating an eCommerce website.

WooCommerce is by far the most used eCommerce CMS with around a 30% market share of all eCommerce websites. WordPress, which WooCommerce runs on has an astonishing 60% market share of all CMS websites. This is important because it means you are never short of being able to find marketers, administrators and developers who are familiar with WooCommerce and this will reduce training needs within your business and means you aren’t tied to any one agency for life to support your website.

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