Web Design Services

WooCommerce
Ecommerce

Generate more sales on your website with user focused design and functionality. Whether yours is a brick & mortar shop with an online shopping component or an online only store, we can help you grow. Digital Storm has extensive experience supporting Dorset businesses from start-ups to SME’s turning millions annually through their eCommerce website. That’s why we know we can help you.

If you would like to discuss a project – email hello@digitalstorm.co.uk, call 01202 298392 or use our contact form

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Why Digital Storm

Elevate your eCommerce with
your WooCommerce Website Partner

Whether you’re looking to level up from your Etsy or eBay shop with a purpose-built website and your own domain name or you already have an established online store, you’re in the right place! Digital Storm has countless experience working with local, national, and international brands in both the B2C and B2B spaces. Working with them to create high-converting online stores for their customers. As a WooCommerce specialist, we are used to expanding its functionality to suit any client’s needs: Need the website to be multilingual? No problem. Need some advanced filtering and search due to a large library of products? We have you covered. Want user wishlists and user accounts? We’re way ahead of you.

As a full-service marketing agency, we work to understand your customer base and develop informed strategies to increase traffic such as paid media, SEO, and social media. Being the data nerds that we are, we’ll help optimise your current site to increase your conversion rate thus converting more visitors into customers. That’s why we’re one of Bournemouth’s longest-standing eCommerce web design agencies. Tailor our services to suit your business objectives means you’ll never end up paying for something you don’t need. Get in touch with our team to find out how we can take your WooCommerce WordPress website to the next level.

eCommerce Tracking

One of the great benefits of eCommerce over traditional selling is the amount of data available for analysis. This data can be put to use to inform longer-term marketing efforts. All our eCommerce websites are integrated with Google Analytics and on request, we can also integrate additional tracking such as Facebook’s marketing pixel or HotJar for heatmaps and user recordings.

These various analysis tools allow you to understand how your website really is working. What pages users are entering on and which ones they exit on, what sources people come from (social media, organic search, email…), how long they spend on the website, where in the country they are, what devices they use… and so much more. This data is invaluable in informing future optimisation changes to increase sales.

Digital Storms excels at CRO (conversion rate optimisation). The data collected through the tracking tools allow us to optimise different aspects of your website to enhance the user experience, tailoring your website users’ journey and turning cold traffic into customers.

Reduce your Abandoned Cart
Rate with WooCommerce Integrations

In March 2020, 88.05 percent of online shopping orders were abandoned, i.e. not converted into a purchase. The automotive sector saw the highest cart abandonment rates out of all measured categories with a 96.88 percent abandonment rate https://www.statista.com.

There are many reasons that a customer abandons their cart from a poor checkout experience, unexpected additional fees such as high shipping costs, or simply that they were checking how expensive the total order is going to be…

Digital Storm can help you reduce your abandoned cart rate with strong checkout page design, clear call-to-actions, seamless payment gateway options such as Klarna, Paypal, and Google or Apple pay, and automated cart abandonment emails.

Custom WooCommerce
Website Features

Because we’ve got 18 years of experience, we’ve been lucky enough to work with online shops and eCommerce businesses in a variety of industries. All of this experience has taught us a thing or two about eCommerce web design.

We can help you create custom filters, location-specific search results and mega menus to showcase your top-selling products and help users navigate to the right section. All of this will contribute to creating a customer experience that represents your brand online.

Why use WooCommerce over platforms like Shopify or Magento?

Our team have experience working with a variety of Content Management Systems including Shopify, BigCommerce and Magento. However, we specialise in WooCommerce which is the eCommerce integration for WordPress due to it’s versatility.

Pricing and flexibility is a big part of the reason why we tend to find WooCommerce a more appropriate platform for most clients’ needs. WooCommere is one of the most flexible and reliable eCommerce platforms that can help you in building a highly responsive and top-performing online store within your budget. Its advanced features, plugins, and free themes make it a cost-effective e-commerce platform. With Woocommerce, even a small business can grow its product visibility in front of the audience by creating an eCommerce website.

WooCommerce is by far the most used eCommerce CMS with around a 30% market share of all eCommerce websites. WordPress, which WooCommerce runs on has an astonishing 60% market share of all CMS websites. This is important because it means you are never short of being able to find marketers, administrators and developers who are familiar with WooCommerce and this will reduce training needs within your business and means you aren’t tied to any one agency for life to support your website.

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